Start for $200 a month

For retail and multi-unit operators

The AI analyst for commercial real estate

Ask where to open next, in plain English. GrowthFactor pulls the data, runs the analysis, and shows every step it took.

It's like having an unbiased analyst you can ask questions to.

Month to month · Cancel anytime · No sales call

The GrowthFactor Agent returning a written market plan beside a map with a drawn trade zone and ranked pins
A market plan the Agent wrote, next to the map it drew. This is the product.

You already have the questions

The answers are what take three weeks and five tools. Ask GrowthFactor instead.

“Where should we open next?”

GrowthFactor draws the trade zones, reads demand and competition on every candidate, and lays out the math side by side.

“Will this one hurt my other stores?”

The Agent models the overlap against the stores you already run, before you sign anything.

“Is this site worth chasing?”

The full evidence on one screen: demographics, traffic, and competition, with every input traced back to its source.

Watch it do the work

One question, asked the way you would ask it out loud. Every tool the Agent ran stays on screen, so you can check the answer instead of trusting it.

Charleston expansion · Studies
We're at two stores in Charleston. Plan the corridor northwest of the city. Where do we open next?
GeocodeDone
Get trade zonesDone
Get demographicsDone
Get foot trafficDone
Get vehicle traffic ×4Done

I drew 3-mile trade zones on four candidates and pulled the data on each. Dorchester Road is the one to chase: the same 18k-a-day arterial as Foxcroft, with a lighter competitive set and a high-traffic grocery anchor next door.

10048 Dorchester RdSummerville, SC18.3k /dayDorchester Rd

Arterial frontage beside a grocery anchor pulling 1.56M visits a year

207 Foxcroft LnSummerville, SC18.3k /dayDorchester Rd

Same arterial and strong street frontage, but more competition on the corridor already

503 N Goose Creek BlvdGoose Creek, SC17.5k /dayGoose Creek Blvd

Active corridor and no overlap with your other pins, weaker walk-by volume

103 Claudia DrLadson, SC7.6k /dayParlor Dr

A residential side street: light traffic at the pin and no arterial frontage

Get cannibalizationDone

About 47.9% of the Dorchester Road trade area is already covered: 47.21% by 103 Claudia Dr and 32.45% by 207 Foxcroft Ln. Goose Creek is the clean one, with no overlap against the other pins in this study.

Real output. Traffic counts, visit data, and overlap figures pulled from the platform.

Open any number and check it yourself

This is what unbiased means here. Every figure is licensed data with the source on it. You check the number instead of trusting it.

10048 Dorchester Rd · 3-mile trade zone120.1KPeople
Every number, sourced
Vehicle traffic18,308 /day

Dorchester Road at the pin, daily average. Source: StreetLight.

Foot traffic next door1.56M /yr

Lowes Foods anchors the junction, up 0.9% year over year. Source: Unacast visit trends.

Median household income$87,451

24% above the national median. Source: Esri, 3-mile trade zone.

Population growth+1.83%

Since 2010, across 120.1K people in the zone. Source: Esri.

A foot-traffic heatmap layer in the GrowthFactor app, with a candidate pin at the edge of the hottest corridor
The data live in the product: Unacast foot traffic as a heatmap layer on any site you pin.

Demographics come from Esri, foot traffic from Unacast, vehicle traffic from StreetLight. Licensed data, cited by name, so a number you show your committee has a source behind it.

The market plan is one job. It works the whole pipeline

GrowthFactor Deal Dashboard with sites moving through Searched, Review and Analysis, and LOI
Every site you look at becomes a deal you can move through stages.
GrowthFactor site analysis panel showing cannibalization, road traffic, and demographics for a Manhattan address
Cannibalization, traffic counts, and demographics for any address you drop a pin on.

It works at 260 stores and it works at two

260 stores

Books-A-Million, the #2 book retailer in the US

+14.1%

higher sales per square foot in the new stores they opened

6 → 19

new stores opened in a year, on the same headcount

Two founders, no analysts

Lil Sweet Treat

2 → 8

locations in one year, every one at or above underwriting projections

3 weeks → 2 days

to evaluate a site, with no extra hires

“Other services hide behind black-box models that are hard to trust. The beauty of GrowthFactor is they make site selection incredibly simple, and give us clear unbiased recommendations.”

Mike CavenderCo-Owner and Head of Real Estate, Cavender's

The part that stays yours

GrowthFactor cannot see the landlord you have dealt with for ten years, or how the town council votes, or the manager you already have ready an hour away, or the deal you can actually get. You can. That read is the reason your stores work, and no model replaces it.

GrowthFactor does the analysis. You make the call.

GrowthFactor Pro

Start on the address on your desk today

  • Ask about any site, market, or deal in plain English
  • Premium data on every address: Esri, Unacast, StreetLight, Zoneomics, Dataplor
  • Market planning, trade areas, and cannibalization analysis (public beta)
  • Deal pipeline and shared workspaces
  • MCP access from Claude, ChatGPT, and other AI tools
Do I have to talk to sales?
No. Checkout is self-serve and you are working in the product the same day.
What if I don't have my own sales data?
You can pull the full data read on an address on day one: demographics, foot traffic, vehicle counts, and competition, all from licensed market data. Adding your own locations puts overlap with your fleet on the map too.
Am I locked in?
Month to month. Cancel anytime.

$200 /mo

Single seat. Month to month. Cancel anytime. Usage-based features may incur additional fees above usage limits.

Secure checkout via Stripe

Not today?

Take the market teardown instead

Store closures, expansion tracking, and one retail fleet taken apart in public. A five-minute read every Thursday.

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