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The AI analyst for commercial real estate

A second opinion on every site, with the math behind it

GrowthFactor builds a sales forecast on your own stores, runs it on every site in seconds, and shows you why.

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Map of Cambridge around 700 Mass Ave, with a traffic count on every road

Brands growing with GrowthFactor

  • Cavender's Western Wear logo
  • Books-A-Million logo
  • TNT Fireworks logo
  • Jeni's Splendid Ice Cream logo
  • 16 Handles logo
  • Veterinary Emergency Group logo
  • Lil Sweet Treat logo
  • 2nd & Charles logo
  • El Car Wash logo
  • Alliance Laundry Systems logo
  • Ivy Kids Early Learning Center logo
  • Protein Bar & Kitchen logo

Someone sat across the street for three mornings, counting cars. Then they signed the lease.

The site report is still two weeks out.

Nobody can say where the 72 came from.

Eight tools for one decision.

The hunch was right. It just can't see fifty markets at once.

“Other services hide behind black-box models that are hard to trust. The beauty of GrowthFactor is they make site selection incredibly simple, and give us clear unbiased recommendations.”
Mike CavenderCo-Owner and Head of Real Estate, Cavender's

Write the brief your next site has to pass

What do you run?

Evaluators / NewGYour workspace
Name
Walk-Up Morning Fit
Instructions
People stop for coffee on their way somewhere.People on foot count more than cars.Busiest before 10 AM on weekdays.Score it 1 to 5. Name the data you trusted least.
Data sources
Foot Traffic

Then the committee has questions

The Morning Commuter Fit evaluator scores 222 Third St in Cambridge 4 out of 5 and explains why: the trade area, the closest analog store, cannibalization under 2%, a specialty coffee chain 0.17 miles away, and foot traffic data it trusted least.

The rest of the checklist takes seconds

Bring the site you’re arguing about

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Live in a dayMIT Sloan Most Disruptive MBA Startup, 2025SOC 2 compliant

What if the anchor leaves? Switch it off.

A forecast built on your own stores, showing what every input is worth.

How Labs builds your model
222 Third St, Cambridge, MA
Your forecast model
$640Kfirst-year sales
Baseline from your stores$401K

Your first forty stores build the forecast for the next forty

Platform

Check any site, export the report, track the deal.

Discovery

Find what actually drives your stores. Free for brands with 40+ stores.

Labs

A forecast built with your team, on your own stores, that runs in seconds.

A year later, three times the grand openings

A Books-A-Million store

Books-A-Million opened 19 new stores in 2025, up from 6. Same headcount.

A Cavender's Boot City store

Cavender's opened 27 new stores in 2025, up from 9. Every one at or above expectation.

Clyde Anderson, CEO of GrowthFactor

We built it for a 260‑store retailer first

I’ve been evaluating sites since I was 15, most of them for my family’s company, Books-A-Million.

I watched a good real estate team use eight or nine tools to answer one question: should we sign here? So we built one platform that answers it and shows its work.

Every site in it is a $1M to $20M decision. We treat it like one.

Clyde AndersonCEO

MIT Sloan Most Disruptive MBA Startup, 2025SOC 2

Demo on Monday. Live on Tuesday.

  1. On the call

    We run your real sites while you watch.

  2. The next day

    You log in to your own stores, already set up.

  3. From then on

    Every verdict and every deal, where the whole team can see it.

Before the call

Demographics, foot and vehicle traffic, zoning, nearby businesses and live listings, joined to your own stores and sales. Every verdict names the data it used, and foot traffic reads as a relative signal, not a headcount.

A few months. Your team and ours build it on your sales history, then each site comes back in seconds.

Yes. Load a model from anywhere, even another vendor’s, and flip between it and ours on the same site.

Enterprise is one annual contract, sized to your organization. Labs is scoped per engagement. We quote once your signer has seen it run, usually on the first or second call. Discovery, a month reading your sales history, is free for qualifying brands with 40+ stores.

No. Nothing from your sales or your model reaches another customer, and nothing is pooled.

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Bring the site you’re arguing about

Book a demo