For PE firms with retail portfolios
A Real-Estate Thesis You Can Show a Buyer
Your real-estate thesis needs to survive diligence. That means methodology a buyer can verify, not black box scores they have to take on faith. Standardized evaluation across every portfolio brand.
412 N Congress Ave
Austin, TX
Every input has a source. Every weight is adjustable — and documented.
The Challenges You Face
- 01
Can't defend the thesis
Black box models leave you unable to explain site selection methodology to buyers
- 02
Inconsistent processes
Every portfolio brand evaluates sites differently — no standardized methodology
- 03
Slow auction response
Bankruptcy auctions move in days. Manual evaluation takes weeks.
- 04
Pipeline invisibility
No visibility into site pipeline across portfolio brands
- 05
Bad sites compound
One underperformer bleeds for a decade. Across a portfolio, it compounds.
The Cost of Inaction
700 sites, 72 hours
When Party City filed bankruptcy, Books-A-Million evaluated 700 sites over a weekend using GrowthFactor. Their competitors built spreadsheets.
Books-A-Million case study
Your Workflow, Transformed
From Weeks to Minutes
Before GrowthFactor
Request site data from each portfolio brand separately
1 week
Normalize data across different formats and tools
3 days
Build brand-by-brand expansion analysis
2 days
Evaluate 200+ sites in a bankruptcy auction manually
3 weeks
Report portfolio location health to investment committee
1 week
Total time
5 weeks, 5 days
With GrowthFactor
Unified dashboard across all portfolio brands
5 mins
Standardized scoring methodology auto-applied
1 hr
Batch-evaluate 700+ auction sites overnight
8 hrs
Generate portfolio health report
15 mins
Total time
20 minutes, 9 hours
GrowthFactor gives you diligence-grade methodology across your entire retail portfolio. Standardized evaluation that a buyer can verify. Every score explainable, every recommendation traceable. When your thesis goes to market, the real-estate story holds up.
What You Get
The product, doing the job
Methodology that survives diligence
Five lenses, every input traced to source, every weakness on the table. A buyer's diligence team can follow the math — that's the point.
One environment per portfolio brand
Separate workspaces with their own sites, deals, models, and branding. Standardized methodology on top, clean separation underneath.
Auction-speed evaluation
Score a list of candidates from a single prompt — the same scoring engine, run in bulk, ranked and ready before the data room closes.
Portfolio health on one screen
Top performers, chain median, watch list — every number traced to a store record, ready for the investment committee.
GrowthFactor accelerated our team's new store site selection process, allowing the team to expedite the review of hundreds of potential sites as part of a complex bankruptcy auction.
Matthew Furnas
Vice President, Books-A-Million
ROI Calculator
What's the portfolio expansion gap?
See the aggregate impact across your brands
Site evaluations needed this year
36
New locations to hit growth target
4
Brands bottlenecked by manual process
270
Analyst-weeks saved with GrowthFactor
4 of your brands can't hit growth targets with manual site selection. GrowthFactor standardizes and accelerates across the portfolio.
Assumes 3 evaluations per approved site, 2.5 weeks per manual evaluation, 60% of portfolio brands currently bottlenecked.
Results That Matter
700
Sites in 72 hours
8.9X
ROI at Books-A-Million
$3M+
Overbidding avoided
3X
Expansion rate
BAM evaluated Party City bankruptcy sites over a weekend
Confirmed by their CFO after year one
BAM passed on 15 auction sites that missed criteria
Cavender's went from 9 stores to 27 in one year
See the methodology
We'll walk through diligence-grade evaluation and portfolio-wide deployment.